Mermaid Illustrative Book

Design Narrative

To create an illustrative book about Mermaids from around the world that will be sold at the International Mermaid Museum. Must be detailed and eye-catching for guests to be interested in purchasing the book.

Target Audience

Targeted towards those who are in their early twenties to early thirties.

Design Solution

Created a cover that would be visually appealing to those who are in their early twenties. The younger generation tends to gravitate towards to more organic and fluid shapes.